Instantly vs Surfe
A side-by-side comparison of Instantly and Surfe — pricing, free tiers, and who each tool is genuinely best for.
| Tagline | Cold outreach platform combining lead data, sending, and deliverability tools | Sync LinkedIn contacts to your CRM with verified data |
| Category | AI Marketing & Sales | AI Marketing & Sales |
| Pricing | Growth from ~$37/mo; Hypergrowth from ~$97/mo; lead-data and enterprise add-ons priced separately | Free tier with limited annual credits; Essential ~$39/user/mo (annual); Pro ~$79/user/mo (annual). Credits are annual totals. |
| Free tier | ||
| Best for | Founders and agencies wanting cold email sending, warmup, and a lead database in one affordable stack. | SDRs and AEs who live on LinkedIn and want to eliminate manual CRM data entry and prospect from profiles. |
| Not for | Enterprises needing deep CRM integration and advanced multichannel orchestration beyond email. | Teams needing high-volume email finding at scale — the annual credit caps can be limiting for heavy outbound. |
| Use cases | Cold email outreach Email warmup Lead database access Campaign analytics Unified inbox management | One-click LinkedIn-to-CRM Find and verify emails on LinkedIn Sync notes to CRM Enrich existing CRM records |
| Visit Instantly | Visit Surfe |