Semrush Pricing (2026)
Semrush has no free tier; paid plans start at about $140/mo. It's worth it if seo professionals and agencies that want one platform for research, tracking, audits, and competitive analysis. The cheapest comparable alternative is KoalaWriter at ~$9/mo.
Semrush plans
- From ~$140/mo (Pro)
- Guru
- Business tiers higher
- add-ons extra
Pricing changes often — always confirm on the official site before buying.
Worth it if
SEO professionals and agencies that want one platform for research, tracking, audits, and competitive analysis.
Skip it if
Users who only need lightweight content scoring and find the breadth and price excessive.
Cheaper alternatives to Semrush
Comparable AI SEO tools that cost less than Semrush's ~$140/mo:
| Tool | From | Free tier | |
|---|---|---|---|
| KoalaWriter | $9/mo | Visit | |
| Content at Scale | $15/mo | Visit | |
| NeuronWriter | $23/mo | Visit | |
| Mangools | $29.9/mo | Visit | |
| Keyword Insights | $58/mo | Visit | |
| Dashword | $99/mo | Visit |
Free alternatives to Semrush
3 AI SEO tools with a genuine free tier:
Frequently asked questions
- Is Semrush free?
- No, Semrush has no permanent free tier. Paid plans start at about $140/mo.
- How much does Semrush cost?
- Semrush starts at about $140/mo. Full plans: From ~$140/mo (Pro); Guru and Business tiers higher; add-ons extra
- What is a cheaper alternative to Semrush?
- KoalaWriter is the cheapest comparable AI SEO tool at about $9/mo (it also has a free tier). See the full list below.
- Is there a free alternative to Semrush?
- Yes — Keyword Insights, KoalaWriter, MarketMuse offer free tiers. Keyword Insights is the best free Semrush alternative for most people.