HubSpot Pricing (2026)
HubSpot has a free tier, and paid plans start at about $15/mo. It's worth it if growing companies wanting marketing, sales, and service unified in one ai-enabled crm platform. The cheapest comparable alternative is Common Room at ~$2/mo.
HubSpot plans
- Free CRM tier
- Marketing/Sales Starter from ~$15/seat/mo
- Professional tiers from ~$800+/mo
Pricing changes often — always confirm on the official site before buying.
Worth it if
Growing companies wanting marketing, sales, and service unified in one AI-enabled CRM platform.
Skip it if
Teams needing only a single best-of-breed point tool and unwilling to adopt a full platform.
Cheaper alternatives to HubSpot
Comparable AI Marketing & Sales tools that cost less than HubSpot's ~$15/mo:
| Tool | From | Free tier | |
|---|---|---|---|
| Common Room | $2/mo | Visit | |
| Brevo | $9/mo | Visit |
Free alternatives to HubSpot
4 AI Marketing & Sales tools with a genuine free tier:
HubSpot review →All HubSpot alternatives →Best AI Marketing & Sales tools →Cheapest Marketing & Sales tools →
Frequently asked questions
- Is HubSpot free?
- Yes — HubSpot has a free tier (Free tier). Check the limits before relying on it for production work.
- How much does HubSpot cost?
- HubSpot starts at about $15/mo. Full plans: Free CRM tier; Marketing/Sales Starter from ~$15/seat/mo; Professional tiers from ~$800+/mo
- What is a cheaper alternative to HubSpot?
- Common Room is the cheapest comparable AI Marketing & Sales tool at about $2/mo. See the full list below.
- Is there a free alternative to HubSpot?
- Yes — 6sense, Apollo.io, Brevo offer free tiers. 6sense is the best free HubSpot alternative for most people.